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Three in four UK retailers now charge for returns — a sign of just how costly the returns crisis has become.
As InternetRetailing reports, mounting operational costs and rising refund abuse are forcing brands to rethink what “free returns” really mean for loyalty.
Signifyd’s Nikhita Hyett, Managing Director for EMEA, shared her insights:
Retailers are facing an increasingly complex balancing act. They want to deliver frictionless refunds to build trust, but they also need to protect themselves from the rising tide of refund abuse. The key is using real-time data and automation to identify trustworthy customers and prevent unnecessary friction.
Read the full article to explore how UK retailers are adapting their returns strategies in a shifting ecommerce landscape
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